Selena Gomez surprised fans with a red curly bob in a series of Instagram photos from the set of Only Murders in the Building.
The images appeared near the end of a carousel post, showing Gomez with wavy auburn hair framing her face as she looked up at the camera.
🚨| Selena Gomez recent Instagram post with BROWN/RED HAIR 👀 pic.twitter.com/DsU2I4qVUc
— Selena Gomez News 💋 (@sgnewsxox0) June 3, 2026
In another photo, Gomez sat cross-legged on a bed wearing a black tank top and gray sweatpants, her signature dark brunette hair replaced by red curls.
A video in the carousel shows the former Disney Channel star lounging on a bed and filming herself in a mirror while sporting the new look.
The carousel concludes with a clip of Gomez lying on a bed, holding her phone up to a mirror and posing for the camera. She captioned the post, “Wild things happening with @onlymurdershulu while adoring London.”
Fans go wild over the copper shade
Fans quickly flooded the comments section with praise for the transformation.
“You look super pretty with red hair,” one person wrote.
“Girlll slayyyyy what curlsssss,” another commented.
A third added, “It’s like a fairy tale world.”
Some fans compared Gomez’s appearance to Vanessa Hudgens and speculated about what the dramatic color change could mean for her character in the series.
The hairstyle resembled a long bob in an auburn shade, a striking departure from Gomez’s signature black, wispy bob.
Although many fans believe the look is a wig created for the show, it quickly became a viral moment.Â
A full London adventure
Gomez also shared photos of herself wearing a green ball gown with a white-and-green Victorian-style collar in the pictures.Â
Other images showed her standing near the London Eye alongside costars Martin Short and Steve Martin. In another shot, she posed alone with one foot kicked behind her.
The carousel also included candid photos of Gomez and friends smiling in a rowboat. Production on Season 6 began in May.
The London setting ties directly into a major plot development from the Season 5 finale.
In the episode, Mabel, Oliver and Charles listened to the true-crime podcast of Tina Fey‘s character, Cinda Canning, who described the story of a red-haired woman from the United Kingdom accused of killing a royal heir.
The twist revealed that the woman was Cinda herself. The episode ended with the podcaster stumbling through city streets with bloodied hands before collapsing outside a gate. Her death on the Arconia property drew the three main characters into the mystery and sent them to London to investigate her past.
Gomez’s red hair on set, believed to be a wig, appears to connect directly to that storyline involving a mysterious red-haired woman from the United Kingdom.
